Thursday, May 19, 2011

Graduation, Grilling, Peaches, Bike to work!

Hello Wheatsville friends and fans!

Breaking News!

Peaches are here! From Rhew Orchards southeast of San Antonio come a new crop of delicious yellow peaches, on our shelves now. You may have heard about the devastating frost damage which wiped out the peach crop in the hill country around Fredericksburg this winter. While extremely unfortunate, there will be plenty of peaches from other parts of the state. Rhew Orchards utilizes composting techniques to grow healthy soil and does not spray pesticides. Modestly priced at $2.49/lb, they're juicy and flavorful. Peach pie, anyone?

Bike to work!

Friday is Bike to Work day and Wheatsville is once again supporting the sustainable commuting solution of biking by hosting a Bike to Work breakfast station for the May 20th Bike to Work Day. We'll have lots of yummy treats for bicyclists from 7-9AM on the patio! Ride on down and join us!

Yellow Bike Project Stickers for $1 Donation

This month's Community Action Group is Austin's Yellow Bike Project. They are an all-volunteer initiative to put bicycles on the streets of Austin and Central Texas by operating community bike shops, teaching bike mechanics and maintenance, and acting as a local bike advocacy group. To help raise donations for them, we are offering YBP stickers to customers who donate $1 or more to the project during the month of May. Donations can be added on to your purchases at the register when you shop. Stop by and get one while supplies last!

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Vegan Donuts are our One Big Thing


Every week, Wheatsville staff picks the product we're most excited about right now! This week's One Big Thing is not only local, but it comes to us from Red Rabbit Cooperative Bakery, a worker co-op! Stop by Wheatsville and try VEGAN DONUTS.

What do we like about VEGAN DONUTS?

1) VEGAN DONUTS have quickly become a Wheatsville staff favorite for vegans AND EVERYONE ELSE!—taste one and you'll see why!

2) With delicious flavors like Sugar Glaze, Chocolate Frosted and Mexican Chocolate, there's a VEGAN DONUT to tempt everyone!

3) You can find VEGAN DONUTS in Wheatsville's bakery on Fridays, Saturdays, Sundays and Mondays every week.

Learn more about Red Rabbit Cooperative Bakery by visiting their website/blog and liking them on Facebook.

Brooklyn Pilsner and a Petite Sirah

Brooklyn Pilsner 6 packs just $6.99 regularly $8.99! This is a great deal on a super yummy beer made in the style favored by pre-prohibition brewers. Made with European two row barley malts and German grown Perle and Hallertauer hops.

Smoking Loon California Petite Sirah just $5.99 regularly $8.99! Beginning with the classic inky-dark color of Petite Sirah, this wine unfolds with aromas of ripe crushed berries and an appealing black raspberry component.

Chunks of Energy in Bulk

Hi folks, I'd just like to let you know about an awesome on-the-go snack available in the bulk department. Energy Chunks are 100% Organic energy bars cut in to bite sized cubes. These little chunks are super tasty, and they pack quite an energizing and filling punch. We currently have them available in two flavors:

Organic Carob Super greens, a delicious mix of carob, fruits, seeds, nuts, and a whopping blend of green superfoods.

Organic Cacao Goji Berry, this tasty variety is 100% raw and is packed with Goji Berry powder.

Stop on by the Bulk department and give them a try!

Love Puppies Brownies are creating quite the buzz around Wheatsville…these brownies are made with high quality ingredients and unique add-ins like Junior Mints, Reese's Peanut Butter Cups or Kentucky Bourbon! All flavors are amazing, you can't go wrong! There is even a Gluten Free Double Chocolate version! You can find them near the self-serve coffee, right by the Deli. Each awesome brownie is just $2.29. Happiness is a warm brownie.


Congrats to the Grads & Get Ready For Memorial Day with the Deli!

Weekly e-mail deadline is Noon on Wednesday each week. The e-mail will be sent by Thursday afternoon.

Graduation Day is here! Have a party to go to? We've got you covered with Whole Cakes, an assortment of entrees and salads, and tons of our famous Popcorn Tofu!

And don't forget, Memorial Day Weekend is around the corner and I don't know about you, but we're ready for a PARTY!! We'll have tons of large sides on hand to go with your grill-ables, so come in and choose from a wide array of potato salads, coleslaws, pasta salads and lots of other great side dishes to make your BBQ, picnic, or weekend on the water easy and delicious! Come in, stock up and get ready to relax!

Click here to read about new items and take advantage of our killer Deli deals!!


Click here to read about our awesome new items & current Deli specials!!

From the world of Meat

Are you graduating? Do you know someone who is? Why not celebrate outside with some delectable TREATS on the grill. If you're feeding a few some Niman Ranch Hanger Steaks or Ribeye Steaks are a great way to show your pride in a job well accomplished. If All of our sustainable seafood is great for grilling. Our newest additions to the seafood team, P. E. I. Mussels and Littleneck Clams are nice simmered in a curry sauce or tossed on the grill until they open. Remember to discard any mussels or clams that do not open. The Yellowfin Tuna is back on on sale for $8.99/lb reg. $10.99/lb. Also on sale in the seafood family is Trollerpoint Sablefish for $14.99/lb reg. $18.99/lb. This guy has one of the highest and best ratio of omega 3 and omega 6 fatty acids. Just grill, skin side down, until the flesh starts to flake at the touch of a fork and enjoy it's rich natural butter flavor. If you've got a crowd to feed, our new to the freezer Windy Bar Ranch Ground Beef @$5.99/lb. ,sold in two pound packs @ $5/99/lb would make execelent burgers. Windy Bar Ranch never uses antibiotics or hormones on their cattle. All the grains used to finish this beef is grown on the Ranch. Thses guys are also from Stonewall Texas and totally sustainable. If you've got a smoker, why not get A Niman Ranch Brisket to throw on there.

Also new to Wheatsville and great on the grill we,ve got Niman Ranch Andouillie @$6.49. This peppery sausage is great by itself or as a supporting role in any of your favorite Cajun recipies.

Also new in the Freezer is Bastrop Cattle Co. T-bone Steaks@12.99/lb. If you're feeling up to more of a challenge we have brought in Bastrop Cattle Co. Beef Tenderloin @$26.99/lb. reg $28.99.

When you're over by the the freezer you might see some new faces inside. There are a couple new gluten free options. Ian's GF Fish Sticks @ $5.49, and Applegate Farms GF Chicken Nuggets @ $5.99. Also from Applegate Farms Chicken and Sage Breakfast Sausage @ $5.79.

There are some new frozen Seafood options in there as well. Ahi Tuna Steaks @ $4.99, Flounder Filets @ $5.99 and Mahi Mahi Filets @ $7.99. These are two to a pack and individually frozen and wrapped. These are sustainable and brought to us by Orca Bay. Here is a link to their website. and I highly recommend checking it out. Lastly, we have Fish Frames @.99/lb. The Salmon Frames will make a nice fish stock or you can always use them in the garden. Just bury them at one end of the garden about a foot deep and worms should take care of the rest odor free.

Keep an eye out for some changes as we move into the summer. Some new Quick To Fix items and some old familiar friends are in the works as the seasons change.

Graduation cheese and the Special cheese of Spring!

It is graduation time, and time to celebrate all your hard work. We do offer a variety of Cheese trays for your graduation party. Look at our menu for descriptions and prices. Beat the rush and order ahead.

Catering Menu

Through the rest of the month we will have Daiya shredded Mozzarella and Daiya shredded Cheddar on sale for $3.99 each, regularly $4.69. Also through the end of the month we have Organic Valley Mexican shreds and Italian shreds on sale for $4.29 each. Regularly $4.79 each.

We are SUPER excited for May 24th because we'll be receiving our Meadowkaas Gouda!! Uniekaas Meadowkaas is made only in the spring with the milk of grass fed Dutch Freisan-Holstein cows in Northern Rooveen, Holland.Now you can partake in this lovely Spring cheese from Holland. Henk Courtz, is a forth generation cheese maker and cheese maker of Meadowkaas. For generations he and his family have been celebrating the coming of Spring with a cheese only available for 3 months out of the year. Learn more about this delightfully creamy and special cheese here!

From Your Green Grocer

"If the diet is wrong, then medicines are of no use. If the diet is right, then medicines are of no need" - Ayurvedic Scripture, 500 BC

It's berry season in Texas! The strawberries were a big hit this year, and while we may see a few here or there, they're pretty much done for the year. Blueberries have replaced them and they are so good!


Some interesting things are coming down the local pike. Homegrown tomatoes are coming on, we're getting just 100 pounds of organic early girl tomatoes from Angel Valley Organic Farm in Jonestown (located 25 miles northwest of Austin – check the website:, but more should be on their way from other growers as well. Right now, I'm looking at a beautiful purple bell pepper grown by Alex and Donna Bernhardt from Elgin. While quantities are a bit limited, we should see some of these babies on our shelves this weekend. This week, I met with Scott Harris, a man who grows some amazing sustainably grown sunflowers and other wildflowers. Check out his website at for more information. We should see the first delivery of his flowers this Thursday, May 19th. I'm really excited to be able to offer Wheatsville's owners an alternative to imported flowers.

Continuing on the local tip, we're still seeing big showings from Buena Tierra Farms (Fredonia, TX) and Johnson's Backyard Garden (Southeast Austin). Check it out: zucchini, yellow squash, bunched carrots, fennel, broccoli, basil, daikon radish, bunched beets (red and gold), green garlic, bok choy, parsley, bunched turnips, savoy cabbage, romaine lettuce, all organic and all locally grown! Come by and take a look! Right now our produce department's shelves are stocked full of local produce – 20% of our department is produce grown in Texas! We're making a commitment to holding that line, and increasing that number. The more locally grown produce our members buy, the more incentive we have to convince farmers to adopt sustainable and organic growing practices which honor the Earth. Thanks for doing your part!

Vega Shake mix, Last chance for Birthday tees, and new Preserve tableware

Dollar-Off Sale on Vega Single Packs!

Starting today we are running a one-week-only sale on Vega single packs of Health Optimizer and Shake and Go Smoothie. Normally $3.29 you can pick up your favorite flavor of Health Optimizer for $2.29. The Shake and Go Smoothies are available in Choc-A-Lot and Tropical Tango, yours this week for $1.49, regularly priced at $2.49.

Last Call for Wheatsville Birthday Tees!

Special Edition 35th Anniversary T-Shirts are now just $3.99 while supplies last!

Stock up on Outdoor Essentials with Environmentally Conscious Products from Preserve

Preserve Everyday Tableware and Food Storage Containers are on special through May 31, find them in the sustainable lunch section on aisle 4.

New in House Wares: The Stainless Steel Water Dispenser from New Wave Enviro is light weight, durable, and just $33.99.


New in Bodycare!

Hot off the presses, a new locally made skin care line has landed at Wheatsville! Mad Hippie advanced skin care line consists of four items, a cream cleanser; face cream, eye cream, and vitamin c serum. Free of synthetic color, fragrance, and preservatives this line offers you the "Best of Mother Nature and Modern Science". We are currently running the entire line on sale for 25% off! So now is the perfect time to give this awesome new product line a try!

Treats for Canines!

We're happy to offer new dog treats from a great local vendor, Brothers Bakery..or is it Barkery? Their freshly baked treats are made with simple, natural ingredients and are free of the common allergens of wheat, corn and soy. Also, they're heart shaped and that warms our hearts! Get them by the bag in the pet section in Aisle 4.

Co+op Deals are crackers and a whole lot more!

Some of our favorite flavorful foods from Back To Nature are currently on Deal. Simple ingredients and intriguing flavors make Back To Nature a Wheatsville favorite! Come in and shop our wonderful selection of crackers that are now $2.29 reg. $2.99. These tasty crackers pair beautifully with our featured cheese this month, Chevre. Goat's milk is what makes Chevre cheese so special. This soft fresh cheese is distinctive without being overbearing, mild to tangy (depending on the variety), and so very agreeable.

And remember to pick up the best cookies that ever came from a box because Back To Nature Cookies are now $3.49 reg. $4.49. Owner deals!

Your Wheatsville Deli has two of your all time favorites on Deal exclusively for our Owners. Our decadently cheesy Italian Stallion Sandwich is on Deal now for $6.49 reg. $7.49. This sandwich comes with fresh mozzarella, pesto & red bell pepper, dressed with vinegar & oil on Ciabatta. If you order it heated, it truly takes this classic to the next level! What better to complement the perfect sandwich than a delicious Iced Hibiscus Mint Tea now $0.99 reg. $1.69. Come in, let us make you lunch and enjoy the wide variety of Owner Deals throughout Wheatsville. Click here for more Owner Deals, valid May 11th – May 31st! Link

Click here for more Co+op Deals and Deals for Owners valid through Tuesday, May 31st. Have a great week hopefully filled with RAIN!

Dan Gillotte

Wheatsville GM and e-mail guy

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