Thursday, July 14, 2011

Bastille Day sampling, Owner Appreciation starts Saturday, save a ton!

Hello Wheatsville friends and fans!

I'm hoping that you all haven't melted in the heat. We mostly spend our days drinking water, coconut water, iced coffee and tea around here. How about you?

Happy Bastille Day! Come in today (Thursday) between 4:30 and 7:30 for a French inspired Wine and Cheese sampler. We're featuring Le grande Noir wines and local Wateroak Farm's Chevre and PureLuck's Hopelessly Blue and St. Maure!

Are we the Best?

Have you voted us Best Neighborhood Grocery in the Austin Chronicle Best of Austin poll yet?Click here to hook us up! We would also love to win the Wild Card category for "Frriendlest Store in Town", so please consider that, too! We appreciate the support!  The deadline is THIS Monday July 18th, so please don't delay!

We Appreciate you!

Owner Appreciation Days start THIS Saturday 7/16 and run  through 7/24. Owners get to take a 10% discount off of one shopping trip of your choice! Come in throughout the week for special samples from great local companies like Kosmic Kombucha, Moonshine Tea, Herbalogic, Carter's Salsas and many many more! We've got different people lined up each day, so check our Facebook page for details. We'll post the sample plan each morning!

And, to further demonstrate our appreciation for you, our buyers have sought out even more extra special sales to save you money! Look for hundreds of "SPECIALS" throughout the store in addition to our regular Co+op and Owner Deals! Just one more way that we are trying to help you STRETCH your dollar at your co-op!

One more thing, this is a great time to convert your friends to Wheatsville shopping. They can join anytime during Owner Appreciation Days and receive a 10% discount off a shopping trip of their choice, just like you! Your word of mouth helps us to grow and prosper and we appreciate it!

Support EmanciPet!

Our Community Action Wednesday group for July is EmanciPet, so 1% of Wednesday sales in July go to EmanciPet! We're also conducting a pet food and supply drive in support of this great organization! "Like" them here​pet and shop today to send some dough their way from us!

You like us!

Also, if you haven't liked us on Facebook, you're missing out! Today alone, we shared popsicle recipes and showed you how to cut a melon! Like us here!

Scroll on down for:

This week's One Big Thing


    Every week, Wheatsville staff picks the product we're most excited about right now! Stop by the deli to try (and buy!) this week's One Big Thing—Wheatsville's In-house Fresh-pulled MOZZARELLA!

    What do we like about Wheatsville in-house pulled fresh mozzarella?

    1)    This fresh, milky mozzarella is pulled onsite here at Wheatsville from fresh mozzarella curds.

    2)    Try this amazing cheese for a special introductory price of just $9.99/lb!

    3)    Find it on Cheese Island next to the other fresh mozzarella cheeses.

    We want to include our customers in the mozzarella pulling process, so we're having mozzarella pulling demos near Cheese Island twice a week. At NOON on WEDNESDAYS and SATURDAYS, you can see how fresh mozzarella is pulled, enjoy free samples, and learn about delicious serving suggestions.

    Get the Most out of Owner Appreciation Days in Grocery!

    Hey Owners!  It's almost Owner Appreciation Week and now is the time to pre-order cases of your favorite Grocery Items!  You may find yourself putting the same items in your shopping basket week after week, why not stock up by ordering a case? Or two!  All pre-orders get a 5% pre-order discountand when you combine that with the awesome sales we've got goin' on, as well as the 10% OwnerAppreciation Discount (applied at the register to the grand total of Your Big Shopping Trip), you've got yourself some pretty deep savings!  In addition to being a great value, pre-orders save the Coop a bit of time and labor dollars too- our stockers don't spend the time stocking something only to have the shelf emptied in mere seconds (but if that is what you want to do, by all means, come and get it!  That is what we're here for!).  And one of my favorite things about pre-orders is that when you come to pick up your pre-order, you simply have to ask for it at the Hospitality Desk and it will be brought up front for you in its original case, which is custom made for the product (if you have ever tried to pack 12 cans of beans into a bag, you'll know why this is wonderful!).  Pre-Order Away!

    Special specials for special shoppers!

    We went above and beyond this Owner Appreciation by seeking out extra sales for all customers! With over 150 items on sale, not even including Co+op Deals or Owner Deals, the Grocery Team wants to help you save money while you stock up your pantry and fridge. Look for bright orange and bright yellow "Special"  & "Sale" signs throughout the store, with favorites including

    LOCAL: Food for Lovers Vegan Queso $3.89 reg. $4.99, Nada Moo Coconut Frozen Dessert $3.99reg.$4.89, Hail Merry Raw Tarts and Macaroons $3.99 reg. $4.49

    REFRESHING: Zico Coconut Water 11 oz size $1.49 reg. $1.89, 14 oz size $1.99 reg. $2.69, 33.8 oz size $4.49 reg $5.49, Blue Sky Soda 6-packs $2.99 reg $3.99 (excludes Organic and Sugar Free varieties) Guru Energy Drink $1.69 reg. $2.19

    Also look for samples, product demonstrations and tastings throughout the entire week, so everyone feels appreciated!

    Get your Caprese on starting in produce!

    This week, we're featuring locally grown organic bunched basil from Buena Tierra Farms andlocally grown mixed medley cherry tomatoes from Oak Hill Farms to go along with the incredible hand-pulled mozzarella the cheese team is featuring this week.  If you haven't tried it, you'd better!  Fresh mozz is unlike anything you've had from a package.  Our basil and cherry tomatoes are great compliments and work well in a caprese salad or on bruscetta.  I like to marinate the cherry tomatoes overnight in a little apple cider vinegar with some fresh parsley, oregano and a pinch of salt.  Add a teaspoon or so of sugar if you like, and wham! Your taste buds won't know what hit them.

    Another feast for the senses this week are our organic red cherries.  They're better than ever: crunchy, juicy, sweet, amazing!  Organic cherries are really a treat – the season is short but they are so worth it!

    Storm Cheese Island for Bastille Day!

    On Thursday July 14th, we will be celebrating Bastille Day by sampling out French and French style cheeses a long with some French wines.

    This weekend is the beginning of Owner Appreciation days. We will be sampling throughout the week. So come and try some delicious food and save.

    Last week we started our fresh mozzarella program. If did not get a chance to come by last week, we will be doing it all over again this week. Wednesday and Saturday, starting at noon.

    We have our Argentine Parmesan on sale this week for 8.59/lb, regularly $9.99/lb. Also our New York Sharp Cheddar is on sale for $6.49/lb, regularly $8.99/lb

    Grow it yourself!

    Grow Fresh Oyster Mushrooms in your OWN Kitchen!

    Our new Grow Your Own Mushroom Garden Kit $19.99 by Back to the Roots is, for a lack of better words, "SO COOL!" Small enough to fit on your window sill or kitchen counter, you can grow up to 1 ½  pounds of fresh oyster mushrooms in recycled coffee grounds – in as little as ten days! The kit is simple to follow and mess-free! All you have to do is:

    1)    Open the front panel of the box

    2)    Cut a slit in the soil bag

    3)    Mist with water (mister included) twice a day

    … and watch your dinner grow!

    You can even expect to have 2-4 harvests in the same box! Check out the Back to the Roots website for photos, recipes, and details about their product – and if you post a photo of you and your crop, they'll send you a free replacement bag or donate a kit to an elementary classroom of your choice! There's no easier way to educate yourself or your favorite kiddo on the wacky world of growing your own edible fungi sustainably. Check them out *new* at Wheastville in bulk herbs next to our seed rack!

    House-made sausage and Alaskan Sockeye Salmon!

    Owner Appreciation Days are just around the corner. Starting on Monday we will have Wheatsville's Own, Made in House Sausages on sale. We will start the week with the morning sausages ourChorizo and Breakfast Sausage. Tuesday will feature the chicken Sausages; the Spicy Cilantro Lime and the Curry Chicken Sausages. These are great as links or patties and as saucy additions to your sauces and pastas. Wednesday we are doing it up Italian Style, both Hot and Sweet. Thursday will be the Tipsy Cow Beef Sausage. From Red Sauce to Stroganoff, or link to burger, this sausage is versatile and delicious. Friday we will have our new Variety Packs on sale. This is a great time to try out our new Sausages and get a great deal on some of your favorites.

    This period on Coop Deals is Applegate Farms Great Organic Hot Dog @$5.99 reg. $7.99. Look in the Freezer for a New Applegate Farms product, Chicken Hot Dogs.

    Alaskan Sockeye season is still in full swing. Once a year we have the opportunity to get wild caught never been frozen super fresh Sockeye Salmon. I recommend strolling over to Breed and Co., picking up a couple different kinds of wood planks (I'm talking about the ones in the grilling section) and grilling that Sockeye atop some great wood flavor. Those planks would really help out with some of those fish fillets that don't have skin anymore like Halibut. Speaking of grilling fish, the Orca Bay Swordfish Steaks @$7.99 would be an excellent grill choice. Two to a package and individually packed, allows you to quickly thaw and use as few or as many at one time as you would like. The MSC certifiedsustainable Orca Bay products are all packaged this way and at really great prices.

    Wine and Beer tastings! Two this week! And a super special Wine Deal! 

    Bastille Day wine tasting! Come celebrate Bastille Day at Wheatsville with a tasting of Le Grand Noir Wines tonight from 4:30 to 7:30. From a country renowned for its wine-making tradition, Le Grand Noir wines offer untraditional blends from traditional French varietals.

    Organic beer Tasting! We are hosting a tasting featuring Butte Creek Organic IPA and Butte Creek Organic Pilsner this Saturday from 5:00 to 8:00. These are fantastic beers and they are on sale for just $8.99 regularly $9.99 so stock up!

    Shane, our Wine Buyer, is putting together an amazing wine deal for Owner Appreciation Days. The Owner Appreciation Days Wine Buyer Pick Pack combines some of our favorite wines together in one of our Wheatsville 6 bottle bags for an incredible deal. The wines you'll find: Parducci Sustainable produced Pinot Noir, Coppola Rosso, 4 Vines Zinfandel, Callia Torrontes, Allia Alta Malbec, and Casal Garcia Vinho Verde. Combine the deal on the wine itself with the 10% off for buying six bottles at one time AND your 10% one time Owner Appreciation Days discount and that amounts to a whopping savings of $31.20! Holy smokes! This may be the most screaming-est wine deal in town!

    Super special Owner Deals through August 2nd

    One of our favorite frozen food brands is on Deal exclusively for Owners of Wheatsville! Alexia All Natural Foods which are never complicated and always extraordinary. They love food as much as we do. They make it all-natural, gourmet inspired and absolutely delicious. Choose from Olive Oil, Rosemary & Garlic Oven Fries on Deal now for $2.49 reg. $2.89, Onion Rings with Sea Salt now$2.99 reg. $3.59, Mozzarella Stix now $3.49 reg. $3.99, Mushroom Bites now $3.49 reg. $3.99,Waffle Fries with Seasoned Salt now $3.49 reg. $3.99 and Spicy Sweet Potato Fries now $3.49 reg. $3.99.

    And remember, these deals are on top of your ONE TIME 10% Owner Appreciation Days discount between 7/16 and 7/24!

    Click here for more Owner Deals, valid Wednesday, July 13th – Tuesday, August 2nd. —Brooks Wood, Co+op Deals Coordinator

    Co+op Super TP deal for everyone!

    Our most popular bath tissue, Seventh Generation, in a generous 12 roll economy size, is on Deal for$6.79 reg. $9.89.

    Click here for more Co+op Deals valid Wednesday, July 13th – Tuesday, August 2nd. —Brooks Wood, Co+op Deals Coordinator

    Red Rice!

    New Ruby Red Jasmine Rice

    Alter Eco Red Rice (Khao Deng variety) is an ancient whole grain rice that is as nutritionally charged as it is colorful. Its crunchy texture and earthy flavor are paired with a cocktail of essential vitamins, proteins and minerals, making it an all-round healthy choice! And at only $3.99/lb it is a great way to spice up any meal, even old favorites!

    Come Try an Organic, Fair-Trade Coffee at the Deli Counter!

    Have you tried a drink from our Deli's organic, fair-trade espresso bar yet? Hot or iced, we will custom-make your caffeine dream! Choose from organic whole milk, skim milk, soy milk or rice milk, or just get it straight up and add your own cream if you choose! From Americanos to Mochas, we can make your coffee drink just the way you like it! Our Iced Agave Latte is a staff and customer favorite. Organic, fair-trade espresso is freshly brewed with your choice of milk, lightly sweetened with local, organic, raw agave & chilled for a fantastic, addictive pick-me-up! In fact, any of our espresso drinks can be put on ice for your summertime pleasure! The Spicy Mocha is another favorite, blending espresso and organic chocolate syrup with a little cayenne for an irresistible drink! Other house-made Deli drinks include our earthy, herby Yerba Mate, organic unsweetened Iced Black Tea, sweet and milky Thai Iced Coffee and spicy Masala Chai Tea. Find your favorite and keep coming back to quench your thirst all summer long!

    Click here to read about our awesome new items & current Deli specials!!

    Re-use and compost! Can't get much greener!

    Our entire line of To-Go Ware stainless steel tiffins, carrying bags, and bamboo utensil sets will be10% off through the end of July.  Also on special through the end of the month: New Wave Enviro 10-Stage Water Filter Systemregularly $109.99, is just $87.99!

    Have you seen our new Bokashi Bin Starter Kits from Microbial Farms?  These unique bins use fermentation to quickly break down your kitchen scraps with no rotting odors.  The starter kit includes the bin and a 1gallon bag of Bokashi Bran, and retails for $74.99; additional bags of bran are just $9.99 each.  Check out to see if you're eligible for theCity of Austin's Composting Rebate Challenge and earn a 75% rebate on the cost of your composting system!

    A huge heaping pile of Wellness deals AND new bulk Gourmet Salts!

    Hey all! Cody, Health Team supervisor here. I'm excited to bring news of a plethora of amazing sales this week in your Health department!


    All Gaia Herbs products - 20% off

    All Vibrant Health items - 20% off

    All Amazing Grass items – 20% off

    Vega Health Optimizer, Large – $10.00 off

    Herbalogic Deep Sleeper - $10.00 off

    Natural Vitality Natural Calm 16 oz – 25% off


    Skin Organics – 15% off

    Dr Bronners 2, 4, 8, 16, 32 oz. Liquid Soaps – 20% off

    Alba Suncare – 20% off

    There is something for everyone with almost 300 items on sale this week. If you are an owner be sure to take advantage of these sales and stack your 10% discount during Owner Appreciation Days!

    New Gourmet Salts Available in Bulk Herbs!

    Bulk herbs just got classier. We've brought in four new gourmet salts from local Southern Style Spices in Manor, Texas. Brittany Coast Grey Sea Salt, Course ($9.99lb/.62oz) is mild in flavor and high in minerals and nutrients. Hawaiian Red Sea Salt ($15.99lb/.99oz) gets its vibrant color from volcanic red clay and has a mellow earthy taste. Fleur De Sel ($25.59lb/$1.59oz) is a premium quality and hand harvested salt that gets its name from the subtle smell of violets that develops as it dries.French Red Sea Salt ($10.29lb/.64oz) has a flavor full and distinct taste that cannot be matched, and my favorite Chihuahua de Mexico Smoked Sea Salt ($19.99lb/$1.24oz) has a strong punchy smoked taste that complements fresh cheese and garden tomatoes. Here's how I used it in my new favorite snack:

    Smokey Summer H'ors deurves

    4 Roma Tomatos Sliced into round chips

    Wheatsville's in House Mozzarella sliced into 12-15 bite sized morsels

    Fresh Basil leaves

    Bulk Chuihuahua de Mexico Smoked Sea Salt (to taste)

    *Layer mozzarella and basil on the tomato chips and sprinkle with smoked salt for a quick, easy, Southwestern twist on the traditional tomato & basil appetizer!

    Stay cool friends!

    Dan Gillotte

    Wheatsville GM and e-mail guy

    Awesome and refreshing Deli Deals good through August 2!

    As the weather stays hot, our cool Deli drinks are more popular than ever! Have you checked out our Icebox in front of the Deli Counter yet? It's filled with our chilled beverages, ready for you to grab'n'go with no wait! You'll likely find our sweet, fruity Gingerade – lovingly dubbed "Sunshine in a Glass" by our Deli Counter manager, as well as our sweet-tart, pink and refreshing Nile Valley Hibiscus Mint Iced Tea, and lean, green Cucumber Agua Fresca! The Cuke Fresca, brought to us by one of our awesome Deli Counter staffers, is deceptively simple – cucumber, water, fresh lime juice and raw agave syrup are blended together into a chilled masterpiece of thirst-quenching bliss! And it's on sale at just 99¢ a cup for owners right now, reg. $1.69, so c'mon in and try this delicious and good-for-you drink! Want more of a pick me up while trying to keep cool? Also available in the Icebox is our classic and amazing Iced Coffee Toddy, just $1.69 a cup for owners right now, reg. $1.99! This staff favorite 24-hour cold-brewed burst of caffeinated deliciousness is so awesome we've made it our current Featured Coffee!

    Or c'mon in for a smoothie! Try our light & refreshing Strawberry Pineapple, blending those two tasty fruits with frozen bananas & organic apple juice! Grab a Smoothie Card & get your 10th one free!

    Owners can now save a dollar on a Garden Bagel! Your favorite RockStar bagel is toasted, spread with cream cheese & topped with sliced cucumbers, tomatoes & red onions by our Deli staff, just $2.99, reg. $3.99! The Garden Bagel is perfect for a light but filling breakfast or lunch!

    Looking for something sweet? Our friends at the local Red Rabbit Cooperative Bakery have been stocking up our Bakery case with Vegan Glazed Donuts every weekend! That's right! Every Thursday, Friday, Saturday, Sunday and Monday, we are selling a variety of Red Rabbit's amazingly tasty donuts for just $1.79 each! Come have a bite!

    Fresh-baked muffins & scones await you in our Bakery case every morning, too! Come on in & start your day with a tasty pastry – perhaps a slice of one of our moist, delectable sweet breads like Banana Pecan or Pumpkin Apple? Also, be sure to check out our new Bakery table in front of the Deli Counter! On there you'll find an assortment of wrapped, sweet treats, as well as some of our fresh-baked LaBrea artisan breads!

    Our featured salsa is the A-maize-ing Black Bean and Corn Salsa, a spicy blend of organic black beans, corn, tomatoes, garlic, jalapenos and cilantro, this hearty salsa is ideal for endless chip dipping!

    Classic cold cuts on sale: Boar's Head Honey Maple Ham at $8.49/lb, reg. $8.99 and Smoked Provolone Cheese, $4.99/lb, reg. $5.99!


    Co+op Deals good through August 2nd!

    Delicious breakfast items currently on Deal include Nature's Path Organic Cereal now $4.99 reg. $8.79, Kind Fruit & Nut Bar now $1.29 reg. $1.69, Chino Valley Ranchers Large Brown Eggs now $2.99 reg. $3.49, Brown Cow Whole Milk Yogurt now 4/$3.00 reg. $0.99 each, Stonyfield Organic Oikos Greek Yogurt now $1.59 reg. $1.99, Nancy's 32 oz Plain Honey Yogurt now $2.29 reg. $2.89, always perfect for smoothies, Woodstock Farms Organic Frozen Mangos are now $2.49 reg. $3.49, Organic Medjool Dates in Bulk are now $5.49/lb reg. $7.39/lb and Golden Temple Granola in assorted flavors are now $2.29/lb reg. $3.79/lb.


    Easy summertime snacks on Deal include Stacy's Pita Chips now $2.29 reg. $2.99, Boulder Canyon Kettle Cooked Potato Chips now $1.79 reg. $2.29, Food Should Taste Good Tortilla Chips now $1.79 reg. $2.89, Frontera Salsa now $2.99 reg. $3.59, new to Wheatsville, Popcorn Indiana Chip'ins in assorted flavors now $2.99 reg. $3.79 and Blue Diamond Nut Thins in assorted flavors are $1.99 reg. $2.89.


    Perfect pantry items on Deal include Tasty Bite Indian Entrees now $1.99 reg. $3.19, Montebello Organic Pasta now $2.79 reg. $3.79, Muir Glen Organic Pasta Sauce now $2.79 reg. $3.99, Napa Valley Naturals Organic Extra Virgin Olive Oil now $9.49 reg. $13.99 and Newman's Own Organic Fig Newmans now $2.99 reg. $4.49.


    Our Frozen Department has many customer favorites on Deal which include Rising Moon Family-Size Organic Frozen Ravioli now $4.99 reg. $6.69, Rising Moon Organics Pizza now $4.99 reg. $6.99 and Ciao Bella Sorbet or Gelato now $2.99 reg. $4.79.


    For your home, we've lowered prices on cleaning favorites which include Dr. Bronner's Organic Castile Soap now $9.99 reg. $12.99, Ecover Dishwashing Liquid now $3.29 reg. $4.49 and Biokleen Bac-Out Stain & Odor Eliminator now $5.49 reg. $7.99.

    Owner Deals on sale through August 2nd!

    We have a wide array of excellent products to chose from that are specially priced for our Owners. They include: A. Vogel Herbamare Organic Seasoning Salt now $6.39 reg. $7.89, Amy's Organic Vegetarian Baked Beans now $1.99 reg. $2.69, Annie Chun's Soup & Noodle Bowls, all varieties, now $2.79 reg. $3.29, Annie's Homegrown Deluxe Mac & Cheese, all varieties, now $2.99 reg. $3.69, Annie's Homegrown Bunny Classics Saltine Crackers now $2.49 reg. $3.59, Annie's Homegrown Cheddar Bunnies Crackers now $2.99 reg. $3.59, Annie's Homegrown Bunny Classics Cheddar Crackers & Classics Buttery Rich both are now $2.49 reg. $3.39, Clif Builder's Peanut Butter Bar & Chocolate Bar, each is now $1.39 reg. $1.99, Mary's Gone Crackers Sticks & Twigs, all varieties, now $3.29 reg. $4.39, Meditalia Pestos & Tapenades, all varieties, now $3.39 reg. $4.49, Napa Valley Naturals Organic Balsamic Vinegar now $4.49 reg. $5.89, Napa Valley Naturals Cooking Wines, all varieties, now $2.79 reg. $3.89, Native Forest Quartered Artichoke Hearts now $2.89 reg. $3.39, Ginger People Ginger Peanut & Ginger Sesame Sauce each now $3.29 reg. $4.39 and Frontier Organic Bac` Uns now $3.99 reg. $4.49.


    And for all our Owners who have pets, Wheatsville has Deals for your four-legged family members too! Starting with Bach Rescue Remedy Pet now $10.99 reg. $11.99, BioBag Biodegradable Dog Waste Bags now $4.29 reg. $5.49, Castor & Pollux Good Buddy 4" Meaty Center Dog Bone now $3.19 reg. $3.99 and Castor & Pollux Organix Chicken Cat Treats now $2.79 reg. $3.69.


    Come in, cool off with a cool drink and stock up!