Austin's Community Grocery since 1976. We're a funky grocery store in one of the coolest towns in the country, Austin TX. We have all kinds of great food with a focus on local and organic!
Wednesday, March 07, 2012
Owner Appreciation Days Begin March 10th
Hello Wheatsville friends and fans!
March is here and we've been cooking up lots of exciting events and deals just for you! Why? Because it's Wheatsville's Birthday and we like to celebrate in a BIG way! Yep, Wheatsville turns 36 on Friday, March 16th and we're celebrating with limited edition birthday t-shirts, free cake and lots of Super Awesome One Day Deals all week long!
They'll be marching through our local neighborhood, spreading good cheer and gettin' loud at 11am followed by an in-store march through our aisles. If you miss them this Saturday you can always join in the fun at HONK!TX music festival from March 23rd-25th. Wheatsville is once again the Grand Marshall of this free community music festival and hope you can come out and join us!
And, to sweeten these Owner Appreciation Days just a little more, Owners who shop with us 3/10-3/18 are automatically entered to win 2 tickets toSustainable Food Center's Farm to Plate fundraiser at Barr Mansion on May 10th featuring over 25 top Austin chefs! More information below.
And a HUGE THANK YOU to the Austin Parks Foundation and all of the volunteers who donted their time and energy Saturday morning, March 3rd in parks all over Austin for It's My Park Day. Our Wheatsville team helped spread dillo dirt and mulch out at Pease Park and were happy to work alongside many dedicated and energetic folks!
This Week's ONE BIG THING is freshly preparedDinner for Two in our Grab & Go deli prepack section. Why do we like it?
1. Large portions of our favorite dishes freshly made from the Deli!
2. Dinner can be made FAST! Conveniently packaged and ready to go - just heat & eat!
3. Add a fresh garden salad and you've got a nutritious, healthy meal for two!
Plant Your Garden
We're excited to see the return of Organic Starter Plants from Gabriel Valley Farms just north of us in Georgetown. We love that there is a small, family-owned operation producing organic starters for us. Right now, we've got an assortment of herbs and tomatoes with a wider variety of starter plants for your garden coming each week. Since mild weather is in the forecast, it's not a bad idea to get some plants in the ground early this year!
The seasons are changing! Spring is coming and that means BERRIES! We've gotten our first deliveries of strawberries from Oak Hill Farms in Poteet and we'll see strawberries from Wheeler Farms, also located in Poteet. Poteet is the location of Texas' Strawberry Festival every year, so they know their berries! In addition to local berries, we're seeing better and better strawberries and raspberries from Mexico (California berries coming soon). Expect blackberries in the near future, too. Good times!
While citrus season is on its way out, there are still some delicious citrus offerings available to us and Organic Cara Cara Navels are one of our favorites. Mild, sweet, juicy, flavorful, and FUN, Cara Caras are always a hit.
Dinner for Two
Dinner For Two? Step Right Up to Wheatsville's Self-Service Deli Case!
Have you seen our new Dinners For Two? On the bottom shelf of our self service case are large portion meals-to-go: choose from Vegan Mac & "Cheese" with Broccoli, Turkey Florentine Meatballs with Spaghetti Sauce, vegan Tomato Braised Tofu over Brown Rice, Broccoli Cheddar Rice Casserole and Braised Greens with White Beans. These heat'n'eat meals-to-go will help you get a solid dinner on the table in a hurry – just boil some pasta to go with your Meatballs and stretch that dinner to feed four! Tomato Braised Tofu is fine on its own, but if you grab the Greens with Beans as a side to either item, you've got a well rounded meal ready in minutes. Also in self-serve you'll see large portions of Popcorn Tofu, Buffalo Popcorn Tofu, Cashew Linguine, Green Beans Amandine, and our favorite Rosie Jane's Spaghetti Sauce, so the options continue to grow – just mix and match for a number of great, easy, quick dinners!
In observance of Lent the Wheatsville Seafood Department is proud to have Sustainable Fish Fridays. This week we have Trollerpoint wild caught Halibut Filets on sale Friday, March 9th for $3 OFF PER POUND - SALE $21.99lb regularly $24.99lb! WOW!
Check out the front freezer for great deals on some limited time favorites: Ian's Gluten Free Chicken Nuggets $4.29 Ian's Gluten Free Fish Sticks $3.99 Ian's Natural Sea Fish Sticks and Filets $4.29. We only have these items for a limited time. If you love them, you should stock up.
Do you have visitors in town for SXSW? It's easy to make a big meal with our new Niman Ranch sustainably and humanely raised Beef Entrees. Beef Pot Roast in Pomodoro Sauce and Beef Tips Provencal. These products help keep small family run farms on the land. Just heat and serve. Get your sides at the Wheatsville Deli and they will never know how easy it was.
Or, show them your awesome grilling skills with a Niman Ranch Hanger Steak. One of the best kept secrets in beef, the Hanger steak is a complex mixture of texture and flavor that is unmatched by other steak cuts. They may be be shaped funny for a steak, but they cut up into medallions and go great on salads.
I Love March. Have I said this before? The days are getting longer and the flowers are blooming. It also means SXSW, Owner Appreciation, Wheatsville's Birthday and St. Patrick's Day. SXSW and Owner Appreciation begin this weekend.
We're showing our local pride for SXSW with locally made organic Cheese curds made by our friends from Texas Daily Harvest. We already carry their plain and spicy cheese curds, but we have brought in two new flavors - Cajun and Garlic Dill. I like using their curds on my baked potato. Try this French Canadian favorite Poutine. How can you go wrong with French fries, cheese curds and gravy? My suggestion, add bacon.
Our local goat dairy, Pure Luck Dairy, is now delivering their Sainte Maure and Feta. Their Sainte Maure is an authentic French regional cheese, dry, robust texture, sharp, surface-ripened, firm and smooth, strong, and complex. Their Feta is consistently one of the top Goat Feta in this country and is featured in the upcoming issue of Culture magazine.
Look for some great deals on our Organic Valley Cheeses during Owner Appreciation Days, March 10-18!
Organic Valley Raw Sharp CheddarSale $4.39 8 oz.. Reg. $5.49 ea.
Organic Valley FetaSale $4.29 8 oz. Regular $4.99 ea.
Organic Valley Mozzarella Sale $4.29 8 oz. Regular $4.99
The sound of drums is in the distance, bump bump bump bump, and they are growing ever closer. Bump bump bump bump, closer and closer this cacophony is slowly becoming clearer. It can mean but one thing, Owner Appreciation is upon us yet again, bump bump bump bump. Rejoice and revel in this wonderful week!
In the Bulk Department we will be featuring Equal Exchange Wheatsville Blendat an incredibly special price of $7.99 (reg. $11.29), as part of our Super Awesome One Day Deals on Monday March 12th. Stop by and take advantage of this super awesome one day only sale!
Beer & Wine
Saint Arnold's Endeavor Double IPA. I am proud to say that the best new beer in the case right now is from Texas! Named after the Space Shuttle of the same name, St. Arnold Endeavour is the first of the Divine Reserve series to make its way into the regular rotation. As many craft beer fans are aware, the Divine Reserve series is a St. Arnold specialty and each year, a new entry in the series is released. St. Arnold Endeavour was first enjoyed as Divine Reserve #11 and it was so well received that the good people at St. Arnold decided to add it to the regular lineup. Awesome!
Eppa SuperFruit Sangria is here! Premium wine varietals and real, organic fruit juices make Eppa SuperFruit Sangria antioxidant-rich, boasting nearly twice the antioxidants as a glass of red wine! Light bodied and refreshing, Eppa introduces itself with crisp citrus notes that meld into pomegranate and berry overtones. The fruit flavors in Eppa SuperFruit Sangria come from real, organic fruit juices, drawn from antioxidant-rich superfruits, including, Pomegranate, Blueberry, Mediterranean Blood Orange, and Acai.
Hey folks! Right now in your Health Department we are running more sales than we ever have before! In fact, we have over 500 items on sale!
Here are some of items you'll find on sale right now:
All New Chapter products – 25% OFF MSRP All Gaia products – 20% OFF All Himalaya products – 20% OFF All Oregon's Wild Harvest products – 20% OFF All Vega products – 20% OFF All Vibrant Health products – 20% OFF All Irwin products – 20% OFF Local Herbalogic products – 20% OFF All Wheatsville brand vitamins and supplements – 20% OFF All Derma E face and bodycare products – 15% OFF Giovanni Hair Care – 25% OFF All Home Health products - 15% OFF All Tea Tree Therapy products – 25% OFF
In addition to all of these great sales we will have these special sales running for Owner Appreciation Days March 10th - 18th:
Dr. Bronners 32 oz. - $10.99, that's $3 off! Tom's of Maine Whole Care Toothpastes - $3.99, that's $1.60 off! New Wave Enviro 7-stage Water Filters – $91.19, that's over $22 off!
One of my favorite ways to start the day is with a bowl of Kashi Organic Promise Strawberry Fields Cereal. The crunchy cereal combined with the surprising explosion of juicy organic strawberries makes this my favorite cereal. And the sale price is terrific - $2.99 reg. $5.39.
One of our beloved Golden Retriever's favorite treats is the Newman's Own Organic Peanut Butter Dog Treats. He also loves the Chicken and the Cheese flavors. What I love is when they're on sale at Wheatsville! These healthy treats are on sale now for $2.99 reg. $3.69.
For the month of March, SFC will receive 1% of Wednesday's sales as well as additional contributions shoppers make at the cash registers. You can help us raise funds for SFC by doing your major shops on Wednesday and donating your reusable bag credits or spare change.Last month we were able to raise a record breaking $3,089.20 for SafePlace due to your generous donations and support! Nickels really do add up!
In addition to making local sustainable nutritious foods accessible with incredible Farmer's Markets across Austin, Sustainable Food Center also offers a Grown Local program which includes classes on organic gardening, building raised bed gardens, and school gardening projects. Wheatsville is also proud Plowshare Sponsor of the SFC's Farm to Plateevent, set to take place on May 10th, 2012!
Become an Owner
Thinking of joining Wheatsville? Now is the time!
We know you're out there. We've seen you eyeing the Hospitality Desk each time you come in and thumbing through the Join Us brochures. If you have been thinking about becoming a co-op owner but haven't quite brought yourself to do it just yet, now is the time!
Our March Owner Appreciation Days will begin on Saturday, March 10th. During this time, owners will receive a 10% discount off ONE ENTIRE SHOPPING TRIP!Additionally, all new owners who join during the month of March will be entered into a drawing to win two tickets to Sustainable Food Center's Farm to Plate event on May 10, 2012.
Current owners can participate in the drawing too! All existing owners who shop during Owner Appreciation Days, March 10-18th will also be entered!The winner will be announced on Monday, April 9th. Good luck and we look forward to joining you for an evening of wining, dining, and friendly folks!