Thursday, February 02, 2012

Game On!



Wheatsville Logo

Hello Wheatsville friends and fans!

We are proud to be supporting Safe Place this February through our Community Action Wednesday
donation program. The Mission of Safe Place is ending sexual and domestic violence through safety, healing, prevention and social change.We will donate 1% of total store sales on 2/1, 2/8, 2/15 and 2/22. Your shop on these days will help contribute to our overall donation.

If you can't shop on these days but would like to support Safe Place please consider donating your bag refunds or making a cash donation at checkout. We will also be collecting pantry items for the shelter through February 29th. Collection bins are near the Hospitality Desk.

And thank you to everyone who contributed to People's Community Clinic. We collected dozens of children's books for their waiting room and were able to raise a cash contribution of $2,517.11!!! WOW!!! Thank you so much for your generosity! Our Wheatsville family never fails to amaze us.

And have your heard the BIG NEWS? This week we launched our amazingly tangy & perfectly spiced Vegan Buffalo Popcorn Tofu and Vegan Blue Cheez Dressing just in time for Super Bowl Sunday! You won't care who wins as long as you've got some Buffalo Popcorn Tofu on hand!

Scroll on down for:

This week's One Big Thing

·         Wholly Guacamole!

·         Game on!

·         Super Bowl of Cheese

·         Touchdown!

·         Ruthless Rye

·         Valentine Sparklers

·         Omega Sale

·         New at Wheatsville

·         Co+op & Owner Deals

·         Local Valentines


This week's One Big Thing is Buffalo Popcorn Tofu

Why do we love it?
1. It's a tasty spin on a prized Wheatsville favorite!
2. It's great for parties and potlucks!
3. It's especially great for Super Bowl festivities

Wholly Guacamole!

Super Bowl is such a great snacking event, but it doesn't have to be an unhealthy one.  In addition to the standard guacamole fixin's, we're featuring all-natural Wholly Guacamole in three flavors:  Pico, Spicy, and a new variety, Classic Organic.  It doesn't get much easier than opening the package and squeezing it out into a bowl.  Even though they are "natural" and not organic, the Pico and Spicy flavors don't use any weird preservatives or chemicals. 

To go along with your hot wings or spicy buffalo popcorn tofu, we've got plenty of pre-packaged fresh cut veggie packs.  They're all organic and contain carrots, celery, broccoli, and radishes.  Something to help take the heat off your palate!

Game on!

Austin knows football, and even when it's not our local faves in the Big Game, we still party like it is! In fact, that means there's possibly even less time spent shouting in front of the screen and more time savoring all the tasty treats at your Super Bowl Party! We are absolutely thrilled to introduce a brand new item that we think you're gonna love: Buffalo Popcorn Tofu! That's right, we have been working on a spicy version of our best-selling, vegan PCT and it's ready to roll just in time for Super Bowl! It's great dunked in some of our vegan Blue Cheez sauce! We'll have large containers of both our classic Popcorn Tofu and the Buffalo Popocorn Tofu along with the Blue Cheez and Cashew-Tamari dressings available for game day.

In addition, we're featuring a Hot Wings Hot Bar on Sunday with our tasty, crispy Buffalo Hot Wings and BBQ Wings, plus some classic Ranch and Blue Cheese Dressings – we'll even have large bags on hand if you'd like to stock up on hot, ready to go wings to bring to your shindig! In addition, we'll have tons of other yummy stuff, like Lil' Cheddar Meatloaf Muffins, Oven-Roasted Hot Wings, Tempeh Chili, Black Bean Turkey Chili, Bacony Baked Potato Salad, Bucky's Baked Beans, Meme's Coleslaw, Cheeseballs, Vegan Queso, Spinach Feta Dip, Walnut Pecan Pate, and tons of salsas for endless chip dippin'!

And if you're really planning big, think about taking advantage of the convenience of our Catering Trays! From Popcorn Tofu to Middle Eastern spreads to a selection of Sliced Meats and Cheeses to Sweet Dessert Bars, we've got the perfect tray for every occasion – and now our Sushi department is making gorgeous and affordable trays of vegan and fishy Sushi rolls and wraps, too! Sushi-bowl!

Check out our online menu and call the Deli at 512-478-1164 to place your order. Just let us know what you're looking for and we will do our best to make your Superbowl party dreams a delicious reality!

Click here to read about all of our Deli's new items, deals & specials!

Super Bowl of Cheese

This weekend is Super Bowl Weekend, and we have some tasty ideas to sustain you through the hours of pre-game analysis and through the game. Not to mention the half time show.

Emeril Legasse's Blue Cheese Dressing
Rachel Ray's Blue Chees Dressing
Baked Stuffed Jalapenos
Joe's Screaming Stuffed Jalapeno
Stuffed Mushrooms
New York Cheeseburger: The Cheeseburger Society
New England Steamed Cheese Burger


Wheatsville is now offering Maple Leaf Farms Pekin Duck. Antibiotic-free, hormone-free and humanely raised these guys are available whole for $5.49 / lb. or parted into leg quartes and boneless breast. We also offer the giblets and unrendered fat. Try making Duck Confit with the leg quarters. More uses for duck fat can be found on our blog.

Wings are always a safe bet with football. We have our pre rubbed Six Pepper Wings or if you prefer to construct your own flavor profile just remember a couple of easy steps. Rub your wings, roast for about 15 minutes to dry out the skin. Baste them and cook for 10 minute intervals for about thirty minutes. I hear we will be stocking the Stubbs Wing Sauce. I have used this very sauce with the Six Pepper Rub Wings and it has been great.

Got smoke? Slow cook some Niman Ranch St. Louis Style Pork Ribs. No smoke? The oven works just fine. We will also have the Niman Ranch Pre cooked and sauced Ribs. Just heat and serve these for an easy game day treat.

Sausage? We have great in house made grilling sausages. The Tipsy Cow Beef Sausage, made with North Coast Brewery's PranQster is great on the grill and also makes a great burger. The Hot Italian is also a great solo grilling Sausage. Our Chorizo is great in queso. The Beef and Lamb and the Chicken Curry Sausage would also make great additions to other finger type foods. The Cilantro lime Chicken Patty is a great alternative to a beef burger, and the Premium Grind makes an amazing burger that will blow away all your friends.

Fancy pigs in a blanket? Over in the refrigerated section section Wheatsville has Immaculate Baking Co. Crescent rolls. Cut these guys into triangles and place a quarter hot dog per triangle in the middle and roll it up. Bake as per the Crescent Roll instructions and there you go. What kind of Hot Dog you ask? We have several options. In the self serve case we have the Niman Ranch Fearless Franks. These guys have a great Beef flavor and come from one of our favorite sustainable and humanely raised sources. The Tanka Dog is probably my favorite option that Wheatsville carries. A Buffalo dog that has really great flavor. These guys are really good. In the freezer, we have Apple Gate Farms Great Organic Beef Hot Dogs and Apple Gate Turkey Dogs. The Organic Beef Dogs are at a great new lower price, and the Turkey dogs are a great alternative to red meat hot dogs.

Wheatsville now has Organic Chicken, then you're in luck. We have Mary's Free Range Chicken. These Chickens are third party certified humanely treated by the Step 5 Program with Global Animal Partnership.  Check out the Step 5 Certification, and Mary's Free Range Chicken. These are at a great new price for Wheatsville. The 8 pc. Fryer is $5.49/lb while the Boneless Skinless Breast is $9.99/lb. and the Thighs are $5.99lb. They all come in "trayless" tray packs that have no Styrofoam.

In the freezer, on Coop Deals we have Shelton's Turkey Breakfast Patties and Links. These are a great deal when we can offer them.

Ruthless Rye

Sierra Nevada Ruthless Rye IPA is here! Sierra Nevada's new seasonal beer, Ruthless Rye IPA, is a delicious brew featuring the flavors of rye bread, citrus and pine. Think Sierra Nevada Torpedo with the addition of rye. Awesome!  Learn more about this beer on Episode One of BEERCAST!

Valentine Sparklers

Mumm Napa Cuvee M sparkling wine for your valentine! On the palate, full flavors of peach and pear combine with a creamy caramel character, which lingers into a long satisfying finish. This is the perfect sparkling wine to share with the one you love!

Omega Sale

Omega fatty acids can help your health, beauty, and state of well-being in so many ways.  And, New Chapter's Wholemega Whole Fish Oil is one of the best and most complete sources of Omega fatty acids on the market, providing Omega 3, 5, 6, 7, 8 and 9's.  What makes New Chapter's Wholemega Whole Fish Oil supplement so unique is, as the name implies, it comes from the whole fish, with all the wonderful synergistic properties intact (including Astaxanthin!).  They take wild-caught salmon, press it, and that is what you get.  This delivers the natural profile of 17 omega fatty acids found in one of nature's true superfoods: Wild Alaskan Salmon.  In fact, taking the daily serving of Wholemega for a week provides the same amount of whole omega fatty acids as three servings of Wild Alaskan Salmon. Wholemega Whole Fish Oil has been the subject of multiple human clinical trials — with compelling results — including an ability to lower triglyceride levels in as few as 14 days.  Also, these wonderful omega fatty acids can help with brain, mood, joints, inflammation, allergies, cardiovascular health, and skin health.

New at Wheatsville

We work hard to seek out exciting new products and flavors we think our members will love—here's what's new at Wheatsville this week.

Co+op Deals & Owner Deals

Two fun food events are approaching our calendars during the next two weeks: Super Bowl & Valentine's Day. Wheatsville is ready for both! We've got the best locally crafted beers, flavorful and fun game foods as well as the finest chocolates available. What would Valentine's Day be without a savory piece Chocolove? It's on sale now for $1.99 a bar reg. $2.59. And don't forget to buy some bubbly to toast the sweetest folks in your life.

Click here for more Co+op Deals valid Wednesday, February 1st, 2012 – Tuesday, February 14th, 2012. —Brooks Wood, Co+op Deals Coordinator

Click here for more Owner Deals valid Wednesday, February 1st, 2012 – Tuesday, February 14th, 2012. —Brooks Wood, Co+op Deals Coordinator

Local Valentines

Our locally made greeting cards are a big hit year round so we're excited to feature special Valentine designs from Flatflower, Peacenotes, and Chriss Blagrave. Each of these artists uses different techniques and mediums to give their line a unique feel, and all are made with love right here in the ATX!


I hope you have a most excellent week!

Dan Gillotte

Wheatsville GM and e-mail guy


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